Landing page is the entry point where visitors landed, it is an important page for any business who wants online lead generation. The single main purpose of a landing page is to convert visitors and generate leads for the business. Conversion can be of various forms such as signing up for a free trial, subscribing for the newsletter, filling up the contact form, etc. Conversion rate is a very important factor for deciding that landing page is effective or not, the higher the conversions, the higher your success with a landing page. That’s why creating a landing page strategy with considering major elements of the page is essential in order to increase landing page conversions . Let’s check out five landing page strategies for higher conversions. 1. Write a Compelling Headline The headline is the most important part of your landing page as it is the first element which is seen by the visitors as soon as they land on the page. Headline should be catchy which grab attenti